Material science
that shapes
the future


PHOMI HOLDING, the founder of the MCM ecological material industry and the constitutor of the international MCM material standard with the Head Quarters in Guangzhou, China.

Currently the product lines of PHOMI MCM are comprised of 1000+ products and their varieties only in the standard models. The real production possibility in terms of design with 3D technology has literally become unlimited.



Countries Network


Showrooms Worldwide


Partnerships Worldwide

Wang Liming

Wang Liming

Chairman of the Board,
PHOMI Europe


For the advancement of PHOMI MCM products on the territory of Europe, the European Headquarters have been established in the geographical heart of EU – in Czech Republic, Ceske Budejovice in 2016. Integral part of the operational center is a splendid 800 m2 showroom and a warehouse.

The main task of the European HQ is not to conduct the sales themselves but to facilitate the regional business development. This includes defining of the expansion policy, appointment of the national distributors, support of all of the European partners’ operations connected to purchase, marketing, sales and harmonization of the market.

PHOMI Holding Europe

To create a sustainable future through innovative materials and solutions.

We strive to create sustainable materials that address the emerging environmental challenges faced by humanity. With a pioneering spirit, we develop material solutions that are innovative, forward-thinking, and enhance sustainable development.

At PHOMI Holding Europe, we promise to deliver products that are not only beautiful and highly functional, but also sustainable and environmentally friendly.

To be the go-to provider for sustainable and innovative materials across a variety of industries, with a commitment to continuously pushing the boundaries of what is possible. Our vision is to establish our soft porcelain (MCM) as the leading building decoration material within the next 10 years.
Sustainability: We are committed to minimizing our environmental impact and creating products that promote sustainability.

Innovation: We strive to be at the forefront of materials technology, constantly pushing the boundaries of what is possible.

Quality: We are dedicated to providing products that meet the highest standards of functionality and aesthetic value.

Collaboration: We believe in working closely with our partners and customers to create products that meet their unique needs and contribute to a better future.



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